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What is Birthday Insurance?

20 April, 2008 (10:50) | Finance, tips, insurance, Self help | By: admin

Birthday Insurance is the most unique insurance product introduced in 25 years.
• All of your sales are incremental – the product does not compete with any other product in the marketplace.
• It is the industry’s best ‘door opener’ to talk with people about other insurance and financial planning needs they may have.
• You already have a large number of existing clients who will be interested in purchasing this product.
• The product is designed for the largest and wealthiest demographic group that exists– grandparents.

Grandparents purchase Birthday Insurance so that, upon their death, their grandchildren will receive, every year on the grandchild’s birthday, a customized birthday greeting card and check. The funding of the gift is through a whole life insurance policy from Assurity Life Insurance Company, Lincoln, Neb. The grandchild is guaranteed to receive this card and check every year for the rest of their lives, and grandparents can choose to purchase annual gift amounts for each grandchild of $100, $250, or $500.

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